The question
How should the proposed resort be tested and positioned before further development decisions?
The system
The work considered feasibility, positioning, operating requirements and project context.
Enzyme's role
Enzyme undertook feasibility and positioning analysis.
What was done
Scope included feasibility, positioning, operating considerations and the project context.
What it produced
Feasibility and positioning analysis for a luxury resort in Southeast Asia, commissioned by a private owner.
What is not disclosed
The client, property, location, commercial terms and subsequent decisions are not disclosed.